What I Do
Hey, I’m Steve—I teach artists how to turn followers into fans through strategy, storytelling, and consistency.
•Talent Scouting & Artist Development – Spot potential, shape sound/brand, map long-term strategy.
•Industry Relations – Build bridges with labels, publishers, sync, and media (placements include SPIN and Spotify Playlisting
•Project & Budget Management – Releases that actually ship: contracts, licensing, timelines, budgets.
•Marketing & Fan Engagement – Music-specific growth plans: social, content, ads, email, funnels.
•Live Strategy – Smarter show choices, advancing, and stage quality.
•A&R & Production Oversight – Producers/engineers/studios aligned to the vision.
•Music Licensing & Supervision – Metadata hygiene, split sheets, clearance requests.
•Cross-Team Coordination – PR, digital, and marketing rowing in the same direction.
Artists Supported: Tonight’s Sunshine, Donkey Island Penitentiary
This isn’t just about making music — it’s about building a movement. I work with you on everything from songwriting and identity to strategy and execution so your art has purpose, power, and reach.
Helped artists grow from DIY to industry-ready — like guiding Tonight’s Sunshine through national press, SPIN Magazine features, and radio campaigns across the U.S. From their standout shows to growing fan engagement, this is what real artist development looks like in motion.